Deadly Mistake #1: Treating Procurement Like a Roadblock
If you’re selling contact centre solutions—outsourcing services, workforce tech, customer experience platforms—you’re not just selling to operations anymore. You’re also selling to Procurement.
And if you don’t know how to do that well, you’re could be losing deals you should be winning.
This article kicks off a 7-part series: “Selling to Procurement: The 7 Deadly Mistakes That Sales Makes.”
These aren’t soft missteps or tactical stumbles. These are strategic errors—critical blind spots—that can quietly sabotage your chances even when you’ve got the best solution on the table.
In each installment, we’ll expose one high-stakes mistake, unpack how it plays out in real buying processes, and show you exactly what to do instead.
Because here’s the truth:
Procurement isn’t the roadblock. It’s the gatekeeper.
Understand their world—and you’ll win more consistently, more profitably, and with less drama.
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