GoTo Connect for Automotive provides an AI-powered communications platform purpose-built for automotive dealerships to drive sales and grow customer loyalty
30th July 2025: – GoTo, the leader in cloud communications and IT, today announced the UK expansion of GoTo Connect for Automotive, an advanced, AI-powered communications platform purpose-built for automotive dealerships. Following a successful rollout in the US, the platform is now available to UK automotive dealers, bringing with it proven results and powerful capabilities.
With a single platform, dealerships get robust Customer Relationship Management (CRM) integrations, real-time multi-rooftop reporting, and modern communication channels, optimising dealership outcomes by allowing customers to communicate via their preferred channels. GoTo Connect for Automotive streamlines every customer interaction from closing deals to scheduling service with simple, secure, and easy-to-use practical AI in a unified communications tool.
Less than one-third of dealerships are satisfied with the insights gained through existing CRM tools, with outdated technology often hindering communication across their business and with their customers. Departments like Sales, Service, and the Business Development Centre (BDC) frequently operate in silos, leading to missed opportunities and inefficiencies. GoTo Connect for Automotive addresses these challenges by modernising operations and unifying communications. With a single, cloud-based platform, Sales teams can prioritise high-value leads and deliver faster and more personalised follow-ups using powerful and practical AI insights, while Service departments can streamline appointment scheduling and keep customers informed with real-time updates.
“Often, automotive dealerships struggle with siloed systems and outdated technology which hinders efficiency. Today’s customers expect smart, integrated tools that support seamless customer communication across multiple touchpoints and foster long-term value-based relationships with their customers,” says Damon Covey, General Manager of UCC at GoTo. “GoTo Connect for Automotive was built to address these exact challenges through a unified, integrated, AI-powered platform. By replacing traditional tools, the platform empowers dealerships by leveraging AI-driven insights, advanced analytics, and omnichannel support that enhances operational efficiency by unifying communications, integrating with existing systems and delivering the high-quality communications experience customers demand.”
GoTo Connect for Automotive delivers key innovations across communication, customer experience, and integration capabilities, including:
- Omnichannel Communications Solution: Maximise engagement by connecting with customers through the channels they prefer on any device, providing consistent, high-quality service with a centralised inbox for better collaboration across every department, from Sales to Service to BDC.
- Advanced Real-time Analytics: Support multi-location management with centralised, pre-built reporting dashboards and automated schedule reports that provide actionable insights for growth.
- AI-powered Assistance: Increase revenue and optimise dealership operations with practical AI-generated insights that empower employees to deliver better results and improve the customer journey.
For more information, please visit: https://www.goto.com/automotive
About GoTo
GoTo, the leader in cloud communications and IT, is dedicated to powering a world of work without limits. Featuring flagship products GoTo Connect, LogMeIn Resolve, and LogMeIn Rescue, the GoTo portfolio offers secure, reliable, AI-enabled solutions that are simple to adopt for small and midsize businesses and scalable to enterprises worldwide. GoTo continuously improves human experiences for AI-enabled workforces across hundreds of thousands of customers. The company is headquartered in Boston, Massachusetts, with approximately $1 billion in annual revenue and 2,800 employees throughout North America, South America, Europe, Asia, and Australia.